Wednesday, March 10, 2010

The Human-Flesh Search Engine. Sherlock Holmes meets The Long Tail

Cyberposses are taking over in China — and the rest of the world. So accustomed to having Google at our fingertips, people are now sourcing one-another, like a digital network, to find people and solve problems. Human-flesh search engines — renrou sousuo yinqing — have become a Chinese phenomenon: they are a form of online vigilante justice in which Internet users hunt down and punish people who have attracted their wrath. It’s ultimately crowd-sourced detective work, pursued online — with offline results. Sherlock Holmes meets The Long Tail. There is increasingly nowhere to hide in this Flat World.

You can run, but you can't hide...

[Via http://doorclose.wordpress.com]

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